Take full control of your button’s design

You work hard to build your organization's brand. Your digital tools should respect that identity, not disrupt it.

When you embed a button on your website, you want it to look like it belongs there. We’ve heard your feedback that ActionButton could have more design customization out of the box.

That changes today. We are thrilled to announce a suite of new custom design tools that allow ActionButton to blend seamlessly into any website. With new controls for typography, color, and layout, you can now match your brand, build supporter trust, and maximize engagement.

Here is how you can make your button truly yours:

Choose your font

Typography is a subtle but powerful signal of brand consistency. You can now select from a set of professional, open-source typefaces—including Lato, Montserrat, and Roboto—to match your website’s existing typography. By mirroring the fonts used on the rest of your page, your buttons will feel more like a native part of the supporter experience.

Set any background color

No more white box! You can now set any background color for your button to match your organization's specific palette.

Worried about readability? We have you covered. Whether you choose a deep navy or a bright yellow, the button's text color will automatically adjust to either charcoal or white to ensure legibility for your supporters.

Go vertical with portrait mode

One size does not fit all websites. We heard your feedback that the landscape-only layout often forced you to redesign your pages.

We are introducing portrait mode, a new tall, narrow layout designed specifically to fit where you need it. This layout is ideal for website sidebars or creating a top-to-bottom form structure alongside your page content.

Why this matters

A button that matches your brand does not just look better—it performs better. When a widget looks like a seamless part of your website, it builds trust. And when supporters trust the tool, they are more likely to take the action you need them to take.

These features are available now for all paid plans. Log in today to customize your theme and start building actions that look as good as the rest of your site.